eCommerce
We understand and quantify your requirements for selling products
or content online. We then suggest an appropriate solution that
allows you to manage your online store in a way that has the lowest
cost of ownership, lowest cost per transaction and a solution that
allows you to manage your inventory easily and without external
help. We work with osCommerce, X-Cart, Yahoo Stores and Zen Cart
and with all the major transaction processing gateways such as PayPal
and Authorize.net.
Web Design
Atlas Technologies has been providing web design, marketing and
technology services since 1999. From our experience, we realize
that having a nice looking website or a domain name or the right
keywords alone have no relevance in establishing a successful
web presence. Rather a unified strategy consisting of design,
brand building, technology, marketing and on-going support is
the only way to harness the web for business advantage. The key
is to think of a website as a virtual employee capable of productivity
comparable to a real sales person and to place a high level of
importance on developing and maintaining an effective web presence.
Atlas Technologies has access to and has spent countless hours
looking over web traffic reports for scores of websites. We realize
that the average visitor to a website has a very short attention
span and will usually leave your website in 8 seconds or less,
if your website is either slow to load or plain boring.
Many companies design websites for the sake of design rather than
for the sake of business objectives. We focus on design in a way
where achieving business objectives is the only goal. Excessive
content or imagery or uncessary bells and whistles are avoided
at all times.
Programming
We believe in using stable time-tested proven technology platforms.
We also like open-source platforms where the software is free
and supported by thousands of volunteers. This approach keeps
costs low and protects the client's interests at all times. You
get the largest possible availability of talent while getting
highly functional and feature rich software and tools to utilize
towards building your next idea on the web.
Branding
In simple terms "Branding" refers to making an impact,
leaving a distinct mark and emotionally connecting with an audience.
If your website can connect with a visitor, chances are that they
will remember and come back to you when they need you.
Our experience has been that while spending vast amounts of money
is one way of building a brand, producing interesting and relevant
content is a cheaper and better option if you are on a budget.
Copywriting & Content Creation
Copy and text play an important role in getting a visitor to come
to your website and then making a decision to act upon whatever
message you provide on your website. Its important to communicate
well and to appeal to both the person trying to solve a business/personal
need by selecting a vendor as well as to communicate with the
person conducting research.
Copy should interest your visitor as well as inspire confidence.
The ability to communicate well using the written word is the
first opportunity for you to make an impression on a prospective
client. We have worked with several copywriters over the years
and have come to learn and appreciate the strengths of each. We
utilize select copywriters most adept at creating copy for your
requirements.
We also have the capability to produce a vast amount of relevant,
original and interesting content on several topics. For example
if you are a new blog, magazine or online publication and wish
to produce "seed" content, get in touch with us. We
can help you procure professionally written content for both exclusive
and non-exclusive licensed use.
Search Engine Optimization & Online Promotions
We program your website and load content in strategic ways to
first get you listed in all the major search engines. We then
promote your website on directories, blogs and secure press coverage
in electronic media. We then monitor your website actively on
search engines to ensure that you get consistently high rankings.
To achieve this result, we make regular adjustments to your website
content and also examine websites of your competitors.
Search Engine Optimization and Online promotions are important
for both large and small companies. It is important to work with
a company that maximizes the productivity of your online advertising
budget. Atlas Technologies have specialized staff specializing
in search engine and online promotion strategies.
Custom Application Development
Every organization has repetitive tasks. For example collecting
information, routing information, accepting orders etc. Tasks
that are well defined can be translated into an application. Even
processes, also known as workflow, can be translated into applications.
Well designed applications save time, improve accuracy and make
organizations more productive. Applications to help serve customers
better, free up your time to focus on other tasks.
Atlas Technologies builds applications that are lightweight,
easy to maintain, have no expensive hardware requirements and
need no software to be purchased. Many applications that we developed
for companies in 1999 still run today with not a single line of
code rewrite.
We develop applications using PHP, PERL, .Net
Community Websites
Community websites are websites where most visitors are repeat
visitors and who are attracted by a service that the website provides.
Building community websites require a fair amount of planning
to achieve the following:
- Building a website with suitable functionality
- Populating the website with content
- Promoting the website till viral marketing compensates for
paid marketing
- Managing and updating the website content
Atlas Technologies is experienced in building community websites
on a budget.
Outsourced Webmaster Services
Does your website need frequent updates? Hiring a full-time webmaster
is usually not cost effective for most companies. An outsourced
webmaster who can look after your needs for a specific number
of hours in a month may be an excellent option for you. Atlas
Technologies provides outsourced webmaster services to several
companies ranging from publicly listed companies to "mom
and pop" shops and non-profit organizations.
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